In Thailand's rapidly evolving digital landscape, media literacy is crucial for older adults' well-being and active participation. This study aimed to enhance media literacy among older adults in Khlong Sam Wa, Bangkok, empowering them for creative media engagement. A mixed-methods approach was employed, involving 41 participants in a six-module curriculum covering foundational media literacy concepts, media ecology, legal and ethical considerations, and active media participation. Pre- and post-test assessments and qualitative interviews were conducted. Results showed significant improvement in participants' media literacy scores, from 16.24 to 18.39 out of 20. Qualitative findings revealed increased confidence in digital navigation, a deeper understanding of media influence, and a newfound enthusiasm for creative expression. Participants produced two TikTok videos raising awareness about romance scams, demonstrating the practical application of their new skills.

Authors:
Nitta Roonkaseam, Phranakhon Rajabhat University, Thailand
Sirimon Puengsangwal, Phranakhon Rajabhat University, Thailand
Nisararat Wilailuk, Phranakhon Rajabhat University, Thailand
Pratchaya Tongchum, Phranakhon Rajabhat University, Thailand

About the Presenter(s)
Dr Nitta Roonkaseam is a University Assistant Professor/Lecturer at Phranakhon Rajabhat University in Thailand

See this presentation on the full schedule – Saturday Schedule

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